Antioxidants & Carotenoids

Antioxidants neutralise free radicals (unstable molecules produced by metabolism, stress, pollution and UV exposure) that damage cells and drive ageing and inflammation.

Supplementing with antioxidants such as vitamin C, vitamin E, astaxanthin and carotenoids helps support the body's natural defences and protect cells from oxidative stress.

Carotenoids are naturally occurring pigments in colourful plant foods like carrots, tomatoes, leafy greens, peppers.

They include beta-carotene, lycopene, lutein, zeaxanthin and astaxanthin. Many act as potent antioxidants; some, like beta-carotene, convert to vitamin A.

They support eye health, skin protection, immune function and healthy ageing.

Astaxanthin is widely regarded as one of the most potent antioxidants for skin, protecting against UV-related oxidative damage and supporting elasticity and hydration.

Vitamin C supports collagen synthesis and brightening, while beta-carotene and lycopene help shield skin from environmental stressors.

A combination typically offers the most comprehensive support.